It’s amazing to think just how new the world of blogging is. A couple of decades ago the idea that just about anyone could start writing about the things that they really love and start making a living from it must have seemed downright impossible. And yet, here we are. Anyone with a computer, an internet connection, and something to say can make a living writing about things that they are passionate about. Of course, it’s not that simple, nothing ever is. The truth is that there is more competition out there in the blogosphere than ever before. Because of that, turning your blog into a career can be a serious challenge. With that in mind, here are a few simple pieces of advice to help you start making a living off your blog.
Learn the boring stuff behind the scenes
For the most part, your blog’s success is going to be based on the content that you’re producing. The words that you write and the way that you present them are going to be the meat of your blog, and the stuff people turn up to read. However, there’s also a whole host of behind the scenes stuff that you need to concentrate on as well, and far too often bloggers let that fall by the wayside. Taking something like an HTML training class to understand basic coding and how to construct a website is invaluable. Not only that but even simple things like improving your spelling and grammar will make a huge difference to how engaged your readers are with your blog.
Collaborate with your competition
Sure, there is a lot of competition out there, so why not try and turn that into an advantage for your business? Instead of constantly trying to one-up your competitors, why not try to connect with them instead? Collaborating with other bloggers not only helps you to cross-pollinate your respective audiences, but it also fosters a sense of community that can be incredibly valuable for the longevity of your blog.
Connect directly with your readers
One of the most wonderful things about the modern era is that it’s now possible to connect directly with your customers in a way that businesses and blogs have never been able to before. Thanks to things like social media, you can now talk to your customers one on one and create the kinds of close relationships with them that would simply never have been possible even a decade or so ago. Make sure that you don’t neglect this side of your business. When people read your blog, they feel like they’re connecting directly with you. This is something that you should foster as much as possible.
One thing that you have to remember is that running a blog as a way to make a living isn’t always going to be fun. If you want your blog to be something that you only ever do when you’re enjoying it, then it’s best to keep it as a hobby. You need to be willing to stick with it, even when things get tough, or you’re never going to be able to turn it into a viable career prospect.